The Long Tail and Social Media | Online Social Networking

The long tail has recently become a major buzzword both in business and online.

The long tail concept is rather abstract, so it can help to look at concrete examples. Let's look at examples from my blogging experience.

The Long Tail of the Search

I started publishing Online Social Networking in November 2007, and I installed Google Analytics to monitor, analyze and track traffic to my website.

My...  [more...]

36 Articles (and 1 Videos) for this topic

 

Market Samurai: Keyword Long Tail

Market Samurai. Search Engine Optimization (Industry) http://tipslandia.com/samurai how to rank with long tail keywords search engine optimization keyword research software hidden long-tail keywords small business marketing live...  [more...]

31 Articles (and 37 Videos) for this topic

Long Tail Media Group - Home

Long Tail Media Group develops compelling new media properties at the convergence of the three primary drivers of today's online media marketplace - professional entertainment, social media and user-generated content.

Our Products

By combining the prime attribute of a television show - professional entertainment that attracts a loyal audience - with the advantages of the Internet - scalability, immediacy, and interactivity, we can create an entertainment experience that responds to the...  [more...]

17 Articles (and 4 Videos) for this topic

Check also :

 

What is The Long Tail Search? Webopedia Definition

white hat SEO (search engine optimization)

The long tail search is a phrase coined by Wired editor Chris Anderson in an article published by Wired in October 2004, which later became a book published by Hyperion in July 2006.

In his discussion Chris Anderson says The Long Tail is the theory "that our culture and economy is increasingly shifting away from a focus on...  [more...]

16 Articles (and 2 Videos) for this topic

Check also :

California Mud Motors | Store

Long Tail Mud Motor packages are as follows:

Mini Mud Motors

Ideal for small layout boats, square back canoes, otter stealth 1200's etc.

Total Weight: About 50lbs (a bag of dog food)

Shown below on a Final Attack Layout Boat

Lifan 2.5 HP

2.5 HP Powered fully assembled Long-tail mud motor Delivered - $758 + Shipping

2.5 HP Powered fully assembled Long-tail mud motor Local Pickup near San Luis Obispo, CA - $758

*comes standard with 3 year manufacturer warranty.

Predator 2.5 HP

2.5 HP Powered fully assembled Long-tail mud motor Delivered - $738 +...  [more...]

17 Articles (and 1 Videos) for this topic

 

Revisiting the Long Tail Theory as Applied to Ebooks

The myth of the Long Tail for ebooks may be fading away as the digital book market grows, and it is operated by few mega e-retailers.

By Marcello Vena, AllBrain

In a limitless world of digital goods, powerful search and recommendation engines, near-zero marginal cost of digital production, storage and distribution, niche products shall get much more market relevance. "Selling less of more" is...  [more...]

4 Articles for this topic

PPT – The Long Tail PowerPoint presentation | free to ...

The Long Tail - PowerPoint PPT Presentation

The presentation will start after a short

(15 second) video ad from one of our sponsors.

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PPT - The Long Tail PowerPoint presentation | free to download - id: 3ce4e-ZDExN

The Adobe Flash plugin is needed to view this...  [more...]

4 Articles for this topic

 

The Long Tail: How Endless Choice is Creating Unlimited ...

By Robert Morris TOP 100 REVIEWER on 2 Jun. 2007

Format: Hardcover

I did not get to this book until recently and regret that because I then found it to be one of the most thought-provoking books I have read in recent years. As calvinnme "Texan refugee" explains in an excellent review posted on Amazon's US Web site, the title refers to "the colloquial name for a long-known feature of statistical...  [more...]

3 Articles for this topic

 
 

Market Samurai: Keyword Long Tail

Market Samurai. Search Engine Optimization (Industry) http://tipslandia.com/samurai how to rank with long tail keywords search engine optimization keyword research software hidden long-tail keywords small business marketing live...

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Website: http://www.youtube.com

Related topics : long tail keyword marketing / long tail pro keyword research software / long tail pro google keyword tool / long tail pro keyword research tool / long tail keyword research software

Long Tail Keyword: Tools & Research | Study.com

Long tail keywords may be difficult to create, but there are tools to help you. In this lesson, we will discuss the different research tools to help generate long tail keywords, and how to use them.

What is a Long Tail Keyword

Do you have trouble getting customers to find your website in search engines? Not seeing the sales you wanted to? You might try using long-tail keywords to help. A long...

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Website: http://study.com

Related topics : how to use long tail keywords in adwords / long tail keywords meaning / long tail keywords adwords / long tail keywords article / long tail keywords traffic

The Long Tail of Social Media - The Social Media Monthly

The Long Tail of Social Media

The Long Tail of Social Media

March 19, 2014

The Long Tail of Social Media

By Brenda Christensen

You may have heard of the term "long tail" view. This is a popular topic of conversation in business these days, especially for those of us who are in social media. Taking the "long tail" view when you're starting a social media campaign is just the beginning to growing...

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Website: http://thesocialmediamonthly.com

Related topics : long tail social media / long tail media / long tail terms / long tail why the future of business / long tail marketing strategy ???

Long Tail Media Group - Home

Long Tail Media Group develops compelling new media properties at the convergence of the three primary drivers of today's online media marketplace - professional entertainment, social media and user-generated content.

Our Products

By combining the prime attribute of a television show - professional entertainment that attracts a loyal audience - with the advantages of the Internet - scalability, immediacy, and interactivity, we can create an entertainment experience that responds to the...

Read more

Date: 2012-04-08 17:44:40
Website: http://longtailmediagroup.com

Related topics : long tail media group / long tail effect social media / long tail social media / long tail media / long tail internet advertising

The Long Tail | What's new, new media? | Fandom ... - Wikia

Edit

The long tail (yellow)

The long tail is the colloquial name for a long-known feature of statistical distributions, Power laws, Pareto distributions and/or Lévy skew alpha-stable distributions. The feature is also known as heavy tails, power-law tails or Pareto tails. Such distributions resemble the accompanying graph.

In these distributions a high-frequency or high-amplitude population is...

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Date: 2015-08-02 05:38:46
Website: http://newmedia.wikia.com

Related topics : long tail model chris anderson / wired magazine chris anderson long tail / the long tail why the future of business is selling less of more (2006) / long tail why the future of business is selling less of more / netflix long tail business model

The Long Tail and Social Media | Online Social Networking

The long tail has recently become a major buzzword both in business and online.

The long tail concept is rather abstract, so it can help to look at concrete examples. Let's look at examples from my blogging experience.

The Long Tail of the Search

I started publishing Online Social Networking in November 2007, and I installed Google Analytics to monitor, analyze and track traffic to my website.

My...

Read more


Website: http://online-social-networking.com

Related topics : long tail social media / long tail online business / long tail search engine optimization / long tail keyword online / long tail marketing online

PPT – The Long Tail PowerPoint presentation | free to ...

The Long Tail - PowerPoint PPT Presentation

The presentation will start after a short

(15 second) video ad from one of our sponsors.

Hot tip: Video ads won't appear to registered users who are logged in. And it's free to register and free to log in!

Loading...

PPT - The Long Tail PowerPoint presentation | free to download - id: 3ce4e-ZDExN

The Adobe Flash plugin is needed to view this...

Read more


Website: http://www.powershow.com

Related topics : long tailed data / long tail online shop / long tail economics ??? / long tail economics netflix / long tail big data

California Mud Motors | Store

Long Tail Mud Motor packages are as follows:

Mini Mud Motors

Ideal for small layout boats, square back canoes, otter stealth 1200's etc.

Total Weight: About 50lbs (a bag of dog food)

Shown below on a Final Attack Layout Boat

Lifan 2.5 HP

2.5 HP Powered fully assembled Long-tail mud motor Delivered - $758 + Shipping

2.5 HP Powered fully assembled Long-tail mud motor Local Pickup near San Luis Obispo, CA - $758

*comes standard with 3 year manufacturer warranty.

Predator 2.5 HP

2.5 HP Powered fully assembled Long-tail mud motor Delivered - $738 +...

Read more


Website: http://www.calmudmotor.com

Related topics : long tail mud motor parts / long tail mud motor / long tail motor parts / long tail motor boat / long tail motors manufacturers

All About Long-Tail Search Phrases - Affiliate Marketer ...

A long-tail search phrase is a multi-word search query entered into a web browser. Many search queries, made by average search engine users, will be long-tailed when searching for something specific.

Needle in a haystack

The internet is the biggest marketplace in the world, so phrasing a search query requires some thought. For example, someone looking to buy a new car could just search on the...

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Website: http://www.affiliatemarketertraining.com

Related topics : long tail search words / long tail search results / long tail search engine / long tail search queries / long tail search phrases

How to Integrate Long-Tail Keywords in Your Blog Posts

Make no mistake: Long-tail keywords are still important to search engine optimization.

Integrating long-tail keywords in your blog posts can help you maximize your organic search rankings and organic traffic .

However, this is not a license to stuff long-tail keywords into your posts. You already know that over-optimizing your content  marketing with keyword phrases can get you penalized.

This...

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Website: http://neilpatel.com

Related topics : low competition long tail keywords / long tail blog posts / how to use long tail keywords in adwords / long tail searches definition / long tail keywords adwords

What is The Long Tail Search? Webopedia Definition

white hat SEO (search engine optimization)

The long tail search is a phrase coined by Wired editor Chris Anderson in an article published by Wired in October 2004, which later became a book published by Hyperion in July 2006.

In his discussion Chris Anderson says The Long Tail is the theory "that our culture and economy is increasingly shifting away from a focus on...

Read more


Website: http://www.webopedia.com

Related topics : long tail search engine optimization / chris anderson the long tail theory / anderson chris. the long tail wired october 2004 / chris anderson the long tail wired october 2004 / chris anderson wired long tail article

How to Generate 20,000 Monthly Visitors Through Long-Tail ...

Shipping

Order

You'll usually find both informational and commercial intent keywords in your research. With consistency, you can improve your search ranking  by targeting the keywords with useful and detailed content. Here's an example:

2. Long-tail Keywords Case Studies

So many bloggers and website owners are now taking full advantage of long-tail key phrases as their foremost keyword tool,...

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Website: http://neilpatel.com

Related topics : low competition long tail keywords / long tail keywords or short tail keywords / difference between long tail and short tail keywords / long tail searches definition / long tail keywords meaning

6 Ways to Leverage the Long Tail in Your Marketing

The Long Tail is like the Force (Yes, as in Star Wars). It permeates everything you do online and binds all facets of your internet marketing. Well, perhaps that is a bit farfetched, but it is a very important concept and relevant for anyone trying to create an online presence for themselves or their business.

For those who came in late, the term "long tail" was coined by Chris Anderson to...

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Website: https://blog.hubspot.com

Related topics : long tail key phrases / long tail keyword marketing / long tail marketing chris anderson / seo long tail keyword phrases / long tail keyword phrase

The Long Tail of the Net - Just How Important is it

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Charles Buchwalter, Senior Vice President, Research & Analytics

There has been much talk in the Internet industry around the importance of the "long tail" (niche content and service-oriented sites) and how consumers gravitate to it. The central concept is that people tend to be most engaged in content that is core to their specific interests, rather than more generalized content.

Looking at our newly expanded panel that includes more than 30,000 sites, we have found that short tail sites (those with a greater than 1 percent reach) remain the most engaging brands online.

It seems that the...

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Website: http://www.nielsen.com

Related topics : long tail site / long tail short / long tail short tail / long tail web content / long tail niche

The Long Tail and What It Means for Content Marketing

If you are interested in the concept of the Long Tail or digital retail sales then I would recommend reading it. If you are interested in content marketing like us then you should just read my synopsis below on how The Long Tail relates to content marketing.

The Long Tail as a concept means this: It turns out that the people have interests in an almost infinitely broad spectrum of things and...

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Website: http://www.business2community.com

Related topics : long tail keyword marketing / using long tail keywords / long tail keyword niche / long tail keyword search terms / long tail keywords traffic

Long Tail Pro – How to use It for Keyword Research

The Long Tail Pro team made a video to show this process, step by step.

Manage your Long Tail Pro keyword results

Depending on the popularity of your keywords and the filters you have set, you might find that you are faced with hundreds of results.

Long Tail Pro makes it easy to manage these results and make them useful.

You will see that there is a column for each of the filters you set when...

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Website: http://www.razorsocial.com

Related topics : long tail pro keyword research software / keyword competitiveness long tail pro / long tail pro google keyword tool / long tail pro keyword research / long tail keyword tool pro

Revisiting the Long Tail Theory as Applied to Ebooks

The myth of the Long Tail for ebooks may be fading away as the digital book market grows, and it is operated by few mega e-retailers.

By Marcello Vena, AllBrain

In a limitless world of digital goods, powerful search and recommendation engines, near-zero marginal cost of digital production, storage and distribution, niche products shall get much more market relevance. "Selling less of more" is...

Read more


Website: https://publishingperspectives.com

Related topics : long tail marketing theory / the long tail theory book / long tail marketing digital / long tail theory music industry / chris anderson the long tail theory

Long Tail Of Search - The Theory - PRWeb

Long Tail Of Search - The Theory

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Latitude, the Leader in Search, has published a new white paper that explores the mathematical theory behind the Long Tail phenomenon, as applied to search. Written by Latitude's Director of Search, Jon Myers, it uses mathematical examples to examine the viability of the Long Tail concept, as well as the effect deeper buying in searches can have on...

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Date: 2015-07-23 23:20:42
Website: http://www.prweb.com

Related topics : long tail search engine / long tail search results / long tail search volume / long tail search / long tail marketing theory

How To Find Long Tail Keywords For Your Blog Posts ...

How To Find Long Tail Keywords For Your Blog Posts

Posted on

After discussing the importance of Long Tail Keywords , the next step is for you to know how to find long tail keywords for your website.

Now let's review briefly what we've learned so far.

Long tail keywords are search words that are not as searched as other more popular words. While big-time companies may ignore these long tail...

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Website: https://www.linkcollider.com

Related topics : how to find low competition long tail keywords using free tools / find long tail keywords using google keyword tool / free long tail keyword search tool / how to find low competition long tail keywords / how to find long tail keywords with market samurai

Long Tail Keywords: Research Tools and Optimization to ...

This is a guest post by Shabbir Nooruddin from Bootstrapping Ecommerce .

If you run your own online store then chances are you have a pretty good idea how competitive the search landscape is.

There are hundreds, if not thousands of other websites that are targeting the same niche as you, and they are all trying to rank for the same keywords.

So, how can you siphon off some of that traffic...

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Website: https://www.shopify.com

Related topics : long tail pro google keyword tool / google long tail keyword tool / long tail pro vs google keyword tool / free long tail keyword search tool / long tail keyword search tool

A Practical Guide To Leveraging The Long Tail For SEM

Today: Tools from Google AdWords and Yahoo Search Marketing that may not be news to everyone, but are definitely worth a second look. An in-depth guide to understanding the principles of The Long Tail and the practical application of it in SEM, followed up by the free read of the week.

Google AdWords: daily budget tool

I noticed something new recently inside AdWords that didn't get much press......

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Date: 2017-04-02 15:00:48
Website: http://searchengineland.com

Related topics : long tail keyword search terms / chris anderson wired long tail article / anderson chris 2004 the long tail wired magazine october 2004 / long tail search terms definition / how to find low competition long tail keywords using free tools

The "Long Tail" of e-commerce standards – Technology ...

The Long Tail concept dictates that only 80 percent of a group will agree on using a particular standard. For electronic commerce, that's a problem given the emergence of competing formats for data transmissions. New technologies may offer a solution.

Business-to-business (B2B) data standards are popular mechanisms for ensuring uniformity among the independent organizations that collaborate in a...

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Website: http://www.supplychainquarterly.com

Related topics : long tail concept in automotive industry / chris anderson wired long tail article / wired magazine the long tail article / long tail marketing concept / long tail concept example

The Long Tail of Online Video Distribution - eMarketer

The Long Tail of Online Video Distribution

TV spreads out on the Web.

February 29, 2008 | Advertising & Marketing | Video

Share

Print

This looks like a big year for online video.

eMarketer predicts that over one-half of the US population will have watched video on the Web before the year is out.

By next year, more than 80% of all Internet users will be video viewers.

Online video is still new,...

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Website: https://www.emarketer.com

Related topics : long tail video content / long tail video / long tail vs short tail distribution / long tail short tail distribution / long tail vs short tail business

How to Find Low Competition Keywords to ... - Niche Pursuits

Slides from Coaching Call 4

Coaching Call 4: How to Find Low Competition Keywords

Project Overview

Pick a niche through keyword sampling and site Doppelgangers

Begin In-depth keyword research (find hundreds of low competition keywords to create content on)

What problem is your site solving? How will your site stand out?

Domain, Theme, Logo, Voice, and more to help build a brand

Develop a long...

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Website: http://www.nichepursuits.com

Related topics : how to find low competition long tail keywords / low competition long tail keywords / long tail keywords article / long tail keyword search terms / finding long tail keywords

business book summary: The Long Tail

Pages : 226

The Big Idea

It has been an accepted fact for decades now that 'hits rule'. Popular culture today is consumed by hits-- people can't help but talk about them, select them, and in general try to understand them. Executives from many different industries constantly rack their brains trying to come up with the next big seller.

Yet at the rate things are going, hits are beginning to rule...

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Date: 2014-10-03 05:04:57
Website: http://business-book-summary.blogspot.com

Related topics : long tail vs short tail business / long tail and short tail business / long tail niche marketing / long tail business model examples / long tail online business

What Are Long Tail Keywords About? I'll Explain! - Rags To ...

What Are Long tail Keywords About? I'll Explain!

One of the most confusing things for people starting out online, is keyword research.

I see a lot of people coming online, who are maybe a few months, or even a year down the road - and don't understand why they don't have any traffic and are not ranking for the keywords they've targeted.

There are several reasons for this, so I thought I'd break...

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Website: http://ragstoniches.com

Related topics : low competition long tail keywords / free long tail keyword search tool / long tail keyword search tool / free long tail keyword research tool / how to find low competition long tail keywords

The Long Tail | Marketing Articles, Market Leader 2006

Sub Header: 

Author: Chris Anderson, Author, The Long Tail

This book began with a quiz I got wrong. Robbie Vann-Adibé, the CEO of Ecast, a 'digital jukebox' company, asked me to guess what percentage of the 10,000 albums available on the jukeboxes sold at least one track per quarter. I knew, of course, that Vann-Adibé was asking me a trick question. The normal answer would be 20% because of...

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Website: https://www.marketingsociety.com

Related topics : the long tail how technology is turning mass markets into millions of niches / long tail marketing theory / long tail niche marketing / long tail marketing chris anderson / chris anderson the long tail theory

Long Tail: How Endless Choice is Creating Unlimited Demand

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What happens when there is almost unlimited choice? When everything becomes available to everyone? And when the combined value of the millions of items that only sell in small quantities equals or even exceeds the value of a handful of best-sellers? In this ground-breaking book, Chris Anderson shows that the future of business...

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Website: http://www.bokus.com

Related topics : chris anderson the long tail how endless choice is creating unlimited demand / long tail how endless choice is creating unlimited demand / wired magazine chris anderson long tail / chris anderson wired long tail article / the long tail why the future of business is selling less of more by chris anderson

Long Tail Strategy - hittail.com

The scuttlebutt on the Internet is increasingly about long tail SEO strategy . Chris Anderson helped us identify the fact that "everything else" collectively is as big as the main event. You see that manifesting as things like CSI being the most watched show on television. Now, I know what CSI is, but it by no means is the phenomenon of Seinfeld of a decade ago, or even I Love Lucy of a...

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Website: https://www.hittail.com

Related topics : long tail seo strategy / long tail marketing strategy ??? / long tail marketing strategy / long tail keyword strategy / long tail strategy example

Chasing the long tail with keyword research (SEM 101 ...

When a key opens a lock, it typically provides the key's holder with a clear path to where he or she wants to go. Keywords and key phrases do the same for a website. They help direct searchers to content they wish to see on the Internet. But there is a key difference: whereas a lock key will typically match up with only one lock, keywords can lead a searcher down multiple paths to many matching,...

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Website: http://blogs.bing.com

Related topics : free long tail keyword search tool / long tail keyword search tool / using long tail keywords / free long tail keyword research tool / long tail keyword search

The Long Tail of Collective Knowledge and Big Data - Coveo ...

unstructured data

I'll be speaking at the upcoming APQC conference on Knowledge Management, about how KM programs can and should leverage the Long Tail of Collective Knowledge. Often, traditional knowledge management programs focus on distilling knowledge into systems of record, which end up being under-utilized for a number of reasons, chief among them because they cannot contain the Long Tail...

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Website: http://blog.coveo.com

Related topics : long tail big data / chris anderson the long tail theory / long tail chris anderson definition / long tail marketing chris anderson / long tail chris anderson

Long Tail Media Group Inc Company Profile | ZoomInfo.com

www.longtailmediagroup.com

Description

Long Tail Media Group develops compelling new media properties at the convergence of the three primary drivers of today's online media marketplace - professional entertainment, social media and user-generated content. The intersection of these...

Read more


Website: http://www.zoominfo.com

Related topics : long tail media group / long tail social media / long tail media / long tail companies

Why You NEED to Raise Organic CTR’s (And How to Do It ...

Home : Blog : Why You NEED to Raise Organic CTR's (And How to Do It)

Why You NEED to Raise Organic CTR's (And How to Do It)

Last updated: Jan 9, 2017

SEO Marketing

Does organic click-through rate (CTR) data impact page rankings on Google? This has been a huge topic of speculation for years within the search industry.

Why is there such a debate? Well, often people get hung up on details and...

Read more

Date: 2017-04-03 08:22:25
Website: wordstream.com

Related topics : long tail keyword search terms / long tail search terms definition / long tail search terms / long tail terms / long tail google search

The Long tail and Mobile Web 2.0 applications - Futuretext

This is an ambitious post and I seek your feedback to improve its insights.

One of my personal highlights at 3GSM was an informal meeting organised by Daniel Appelquist from Vodafone. Apart from futuretext (me), other attendees included Vodafone , Swisscom , Ikivo , IBM , T-mobile , Gregory Gorman(The Open Group) , Access , Soonr and Teleca .

Opera Software , Sony-Ericsson and Openwave expressed...

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Website: http://www.opengardensblog.futuretext.com

Related topics : long tail web content / long tail web / long tail strategy amazon / book industry long tail / long tail model amazon

The Short and Long-Tail of Search Engine Optimization

You have most likely heard of the term "keyword optimization." If you haven't, the gist of the concept is to optimize the content of a webpage to maximize the probability of a user finding your site on Google, Yahoo!, or some other search engine. Seems straightforward enough, right? Keyword optimization, nevertheless, becomes difficult when choosing which keyword(s) to optimize for. A common...

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Website: https://nowmediagroup.tv

Related topics : long tail search engine optimization / long tail keyword search terms / long tail search engine / long tail search terms / long tail optimization

The Longer Long Tail: How Endless Choice is Creating ...

By Robert Morris TOP 100 REVIEWER on 2 Jun. 2007

Format: Hardcover

I did not get to this book until recently and regret that because I then found it to be one of the most thought-provoking books I have read in recent years. As calvinnme "Texan refugee" explains in an excellent review posted on Amazon's US Web site, the title refers to "the colloquial name for a long-known feature of statistical...

Read more


Website: https://www.amazon.co.uk

Related topics : the long tail why the future of business is selling less of more by chris anderson / the long tail chris anderson google books / chris anderson long tail book / long tail why the future of business is selling less of more / chris anderson the long tail review

The Long Tail: How Endless Choice is Creating Unlimited ...

By Robert Morris TOP 100 REVIEWER on 2 Jun. 2007

Format: Hardcover

I did not get to this book until recently and regret that because I then found it to be one of the most thought-provoking books I have read in recent years. As calvinnme "Texan refugee" explains in an excellent review posted on Amazon's US Web site, the title refers to "the colloquial name for a long-known feature of statistical...

Read more

Date: 2017-03-22 20:55:20
Website: https://www.amazon.co.uk

Related topics : chris anderson the long tail how endless choice is creating unlimited demand / the long tail why the future of business is selling less of more by chris anderson / long tail how endless choice is creating unlimited demand / the long tail chris anderson google books / chris anderson long tail book

The Long Tail (Audio Download): Amazon.co.uk: Christopher ...

By Robert Morris TOP 100 REVIEWER on 2 Jun. 2007

Format: Hardcover

I did not get to this book until recently and regret that because I then found it to be one of the most thought-provoking books I have read in recent years. As calvinnme "Texan refugee" explains in an excellent review posted on Amazon's US Web site, the title refers to "the colloquial name for a long-known feature of statistical...

Read more


Website: https://www.amazon.co.uk

Related topics : the long tail why the future of business is selling less of more by chris anderson / the long tail chris anderson google books / the long tail why the future of business is selling less of more download / chris anderson long tail book / long tail why the future of business is selling less of more

Long Tail Point Lighthouse | Photograph | Wisconsin ...

Long Tail Point Lighthouse | Photograph | Wisconsin Historical Society

Photograph

Second Long Tail Point lighthouse, built in 1859.

RECORD DETAILS

Creator Name: Straubel, Frederick L.G.

City: Green Bay

Collection Name: Straubel, Frederick L. G., 1861-1938 : Frederick L. G. papers, 1897-1969

Genre: Photograph

Original Format Type: negative, b/w copy

Original Format Number: (s85)45

Original Dimensions: 4 x 5 inches

ADDITIONAL INFORMATION

This structure replaced a stone lighthouse built in 1847. See Image ID 31663. Captain George A. Gaylord was appointed keeper in 1880.

SUBJECTS

How to...

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Website: http://www.wisconsinhistory.org

Related topics : long tail point lighthouse / long tail point / long tail web pages / long right tail distribution / long tail web

The Long Tail - Implications for Hotel Sales and Marketing ...

� 2008 Hospitality Upgrade. No reproduction without written permission.

Most everyone has heard the phrase the long tail by now but many are unclear as to what exactly this means and how does it affect my hotel.  

The term was coined in 2004 by Chris Anderson, the editor and chief of Wired Magazine.  His book, "The Long Tail - How Endless Choice Is Creating Unlimited Demand,"  postulates...

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Website: http://www.hospitalityupgrade.com

Related topics : chris anderson the long tail how endless choice is creating unlimited demand / long tail how endless choice is creating unlimited demand / wired magazine chris anderson long tail / chris anderson long tail book / long tail tourism new geographies for marketing niche tourism products

Industry Perspectives: Chasing the Long Tail of ...

Tweet

Over the past 5 years, we have heard a lot about "the long tail" as it applies to successful internet businesses from retailers such as Amazon to online video rental companies such as Netflix.

The basic concept of the long tail is that as the cost of storage and distribution go down, less-popular items can prove to be more profitable than popular ones, which typically make money when...

Read more

Date: 2017-04-03 08:50:02
Website: http://www.streamingmedia.com

Related topics : long tail video content / long tail theory netflix / long tail business theory / long tail web content / long tail theory examples

Should You Invest in the Long Tail? - Article - Harvard ...

Article | Harvard Business Review | July - August 2008

Should You Invest in the Long Tail?

Email

Abstract

The blockbuster strategy is a time-honored approach, particularly in media and entertainment. When space is limited on store shelves and in traditional distribution channels, producers tend to focus on a few likely best sellers, hoping that one or two big hits will carry the rest of their lists. But online retailing and the digitization of information goods have changed the commercial landscape: Virtual shelf space is infinite, consumers can search through innumerable options, and the marginal...

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Website: http://www.hbs.edu

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"Blockbusters": Why The Long Tail Is Dead And Go-Big ...

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"Blockbusters": Why The Long Tail Is Dead And Go-Big Strategies Pay Off

Ginny Marvin on October 23, 2013 at 3:42 pm

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Anita Elberse turned the long tail on its head during her keynote at the FutureM conference hosted by MITX in Boston last week. The popular professor of business administration at Harvard Business School discussed her new...

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Date: 2017-04-03 06:12:57
Website: http://marketingland.com

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How to Find Low Competition Keywords | LongtailPro

Low Competition Keywords: Finding and Analyzing

Choosing the right keywords for your web marketing campaign is one of the things that will determine your business's success or failure. Having targeted, low competition keywords that draw in targeted traffic will play a key role in your success online. There is a lot to think about when it comes to keywords and becoming an expert is no easy task....

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Website: longtailpro.com

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The Long Tail Why the Future of Business Is Selling Less ...

Contemporary food

Customer reviews

OK, this book gets down graded because it is an excellent example of snake oil Kool Aid Let me explain I m sure that some people love this book However, Chris Anderson takes an excellent insight, then extends and extrapolates this insight all out of shape, drawing general conclusions about the whole economy that make absolutely no sense.First, consider the...

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Website: http://consoporte.com

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Harvard's Anita Elberse: Forget the "Long Tail" - CBS News

The Takeaway: Chris Anderson's now famous "long tail" theory urges media bosses to forget hit-making and instead to take advantage of the near zero cost of digital distribution to try and make money from selling small numbers of many titles to niche consumers. Sounds solid, but Elberse looked at some real world numbers and ends up less than convinced.

At Rhapsody, the music download service, the...

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Website: http://www.cbsnews.com

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The Long Tail by Chris Anderson on Audio Download, Audio CD

Our world is being transformed by the Internet and the near limitless choice that it provides to consumers; tomorrow's markets belong to those who can take advantage of this. The Long Tail is really about the economics of abundance, an entirely new model for business that is just starting to show its power as unlimited selection reveals new truths about what consumers want and how they want to get it. The record business has been transformed by iTunes and Rhapsody; a similar transformation is coming to just about every industry imaginable.

What happens when everything in the...

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Website: http://www.learnoutloud.com

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LongTail Media – Digital Marketing Services

At LongTail Media we provide digital marketing services. Through a proprietary network of informational portals, we acquire highly valuable internet traffic and forward it to our clients, in return for performance based compensation.

"In statistics and business, a long tail of some distributions of numbers is the portion of the distribution having a large number of occurrences far from the 'head' or central part of the distribution." -Wikipedia

As our name suggests, we target long tail online marketing channels to acquire high quality internet traffic at competitive rates. By catering to specific...

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Website: http://www.longtailmedia.co.uk

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The Long Tail from SmarterComics - amazon.com

The Long Tail from SmarterComics

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Website: https://www.amazon.com

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CiteULike: Should You Invest in the Long Tail?

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Abstract

The blockbuster strategy is a time-honored approach, particularly in media and entertainment. When space is limited on store shelves and in traditional distribution channels, producers tend to focus on a few likely best sellers, hoping that one or two big hits will carry the rest of their lists. But online retailing and the digitization of information goods have changed the commercial landscape: Virtual shelf space is infinite, consumers can search through innumerable options, and the marginal cost of reproducing and distributing products is low....

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Website: http://www.citeulike.org

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