Long Tail - What is it? Definition, Examples and More

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Professional Tools

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Date: 2017-04-03 08:29:41
Website: https://www.kbmanage.com

Related topics : long tail business examples / long tail definition business / long tail online business / long tail how endless choice is creating unlimited demand / long tail business

Long Tail Definition | Investopedia

What is the 'Long Tail'

The long tail, in business, is a phrase coined by Chris Anderson in 2004. Anderson argued that products in low demand or with low sales volume can collectively make up a market share that rivals or exceeds the relatively few current bestsellers and blockbusters but only if the store or distribution channel is large enough.

BREAKING DOWN 'Long Tail'

Chris Anderson is a...

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Date: 2017-04-03 05:57:54
Website: http://www.investopedia.com

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Long-Tail Traffic definition - Ecommerce Platforms

Traffic that enters a website as a result of niche searches or long tail variation keywords. Long tail keywords are used in SEO as a cost effective way to drive traffic to a website without having to bid on expensive keywords. A preferred...

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Website: http://ecommerce-platforms.com

Related topics : using long tail keywords / long tail keyword search tool / long tail keywords traffic / long tail keyword search / seo long tail keyword phrases

Long Tail Marketing Definition | How to Take Advantage of ...

Over the last few years there has been a lot of talk about how online businesses provide access to 'the long tail' for consumers, made popular by Chris Andersen's book: The Long Tail, Why the Future of Business is Selling Less of More.

In this post, I'll talk about a common long tail marketing definition, and help outline how the 'long-tail' structure of the internet can help you as an internet...

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Website: http://affiliate-101.com

Related topics : how to find long tail keywords for niche marketing / long tail marketing definition / long tail marketing meaning / long tail marketing online / long tail keyword marketing

What are long tail keywords, and how to target them in ...

Definition: Long tail keywords are specific search terms that imply increased intent and focus over shorter head terms. Generally considered to be three or more words, long tail KWs are the primary focus of most online stores seeking visibility in a niche or focused vertical.

Head and long tail: What's the difference?

Head terms are broad and short, often revealing little about topic and intent.

Head: "shoes" or "nike shoes"

Long Tail: "buy Nike Air Jordan IV size 4" or "Nike Air Jordan size 9"

The long tail variety specifies what the user is looking for and what their intention is. Even if buy-oriented verbs aren't included in a term, the specific query...

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Website: https://www.bigcommerce.com

Related topics : long tail keyword search terms / long tail keyword search / long tail keywords google adwords / long tail keywords definition / long tail keyword research

What Are Long Tail Keywords? | ThriveHive

What Are Long Tail Keywords?

Posted on Thursday, October 29th, 2015 at 4:39 pm.

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If you know a little bit about SEO, you've probably heard about short and long tail keywords. For many business owners, the concept of long tail keywords is off-putting or confusing. But long tail keywords can help your business get found in search engines. This post will explain the definition of long tail...

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Website: https://thrivehive.com

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Long Tail Marketing | What is Long Tail Marketing?

How can a marketing school help you in this field?

However, some stores carry such a variety of inventory that their less popular items, in total, actually make up the bulk of sales. If they were to plot the number of sales of each individual product, they would see a distribution curve with a dominant "head" in the front, followed by a "long tail" of other products.

What is long tail...

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Website: http://www.marketing-schools.org

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Short Tail Or Long Tail Keywords? — A Side-by-Side Comparison

Short tail keywords are 3 words or less. Examples include: "athletic apparel," "DVD player," or "engagement ring." Short tail keywords are also known as "head" terms. They may be the first thing you think of when you are deciding where to go to eat ("Chinese food," "pizza delivery"), what to do ("dance clubs," "roller coaster park"), or where to worship ("synagogue," "Catholic church").

Long Tail...

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Website: http://seopressor.com

Related topics : low competition long tail keywords / long tail keywords or short tail keywords / difference between long tail and short tail keywords / how to use long tail keywords in adwords / long tail keywords meaning

What is long tail? - Definition from WhatIs.com

The long tail is a frequency distribution pattern in which occurences are most densely clustered close to the Y-axis and the distribution curve tapers along the X-axis. The long tail refers to the low-frequency population displayed in the right-hand portion of the graph, represented by a gradually sloping distribution curve that becomes asymptotic to the x-axis. In most applications, the number of events in the tail is greater than the number of events in the high frequency area,...

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Website: http://whatis.techtarget.com

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Keyword Researcher: Long-Tail Keywords Generator & SEO ...

Long Tail Marketing Strategy

What is "The Long Tail?"

So what is this "Long Tail" concept you keep hearing about? Well, the term "Long Tail" was coined by Wired Magazine editor-in-chief Chris Anderson and described in his famous 2004 article

of the same name. In this piece, Anderson described how emerging business models would come to appreciate the importance of "micro niches"--sub-markets of...

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Website: https://clevergizmos.com

Related topics : low competition long tail keywords / long tail keywords meaning / long tail keywords article / long tail keywords traffic / long tail seo keywords

How to Integrate Long-Tail Keywords in Your Blog Posts

Make no mistake: Long-tail keywords are still important to search engine optimization.

Integrating long-tail keywords in your blog posts can help you maximize your organic search rankings and organic traffic .

However, this is not a license to stuff long-tail keywords into your posts. You already know that over-optimizing your content  marketing with keyword phrases can get you penalized.

This...

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Website: http://neilpatel.com

Related topics : low competition long tail keywords / long tail blog posts / how to use long tail keywords in adwords / long tail searches definition / long tail keywords adwords

Rethinking the Long Tail Theory: How to Define 'Hits' and ...

Anderson is also author of The Long Tail: Why the Future of Business Is Selling Less of More. The key difference between the opinion of the book and the study by Wharton researchers is how they define "hits" and "niches." In the book, Anderson focuses on the definition of hits in absolute terms such as the top 10 or top 1,000 products, while Netessine and Tan argue that, to take growing product...

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Website: http://knowledge.wharton.upenn.edu

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How to Generate 20,000 Monthly Visitors Through Long-Tail ...

Shipping

Order

You'll usually find both informational and commercial intent keywords in your research. With consistency, you can improve your search ranking  by targeting the keywords with useful and detailed content. Here's an example:

2. Long-tail Keywords Case Studies

So many bloggers and website owners are now taking full advantage of long-tail key phrases as their foremost keyword tool,...

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Website: http://neilpatel.com

Related topics : low competition long tail keywords / long tail keywords or short tail keywords / difference between long tail and short tail keywords / long tail searches definition / long tail keywords meaning

Long Tail Pro Review & Tutorial 2016 Edition

My Long Tail Pro Review & Tutorial 2016

What Is Long Tail Pro?

It is a powerful keyword research software created by Spencer Haws of Niche Pursuits , who is a well-respected figure in the niche website and online business building community.

I've been a happy user of this tool since 2012 and can vote for it with confidence. There are several things that I like about it:

Clean Interface and...

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Website: http://www.cloudliving.com

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long tail traffic : definition of long tail traffic and ...

Poisson Pareto Burst Processes (PPBP)

Markov Modulated Poisson Processes (MMPP) [4]

Multi-fractal models [5]

Matrix models [1]

Wavelet Modelling

No unanimity exists about which of the competing models is appropriate [1], but the Poisson Pareto Burst Process (PPBP), which is an M/G/

process, is perhaps the most successful model to date. It is demonstrated to satisfy the basic requirements of a...

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Website: http://dictionary.sensagent.com

Related topics : long tail traffic definition / long tail traffic / long tail short tail distribution / long tail model definition / long tail business model definition

Why Chris Anderson's "Long Tail" theory might be all wrong.

Why Chris Anderson's theory of the digital world might be all wrong.

 

Nearly four years ago, first in a widely cited article and later in a best-selling book , Chris Anderson posited that the Internet, with its vast inventories of books, albums, and movies, would liberate the world from blockbuster schlock. Anderson, the editor of Wired, labeled his concept "the Long Tail," after the shape our...

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Date: 2017-04-03 08:22:42
Website: http://www.slate.com

Related topics : chris anderson the long tail theory / chris anderson long tail book / chris anderson wired long tail article / long tail concept chris anderson / chris anderson the long tail review

business book summary: The Long Tail

Pages : 226

The Big Idea

It has been an accepted fact for decades now that 'hits rule'. Popular culture today is consumed by hits-- people can't help but talk about them, select them, and in general try to understand them. Executives from many different industries constantly rack their brains trying to come up with the next big seller.

Yet at the rate things are going, hits are beginning to rule...

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Date: 2014-10-03 05:04:57
Website: http://business-book-summary.blogspot.com

Related topics : long tail vs short tail business / long tail and short tail business / long tail niche marketing / long tail business model examples / long tail online business

A Practical Guide To Leveraging The Long Tail For SEM

Today: Tools from Google AdWords and Yahoo Search Marketing that may not be news to everyone, but are definitely worth a second look. An in-depth guide to understanding the principles of The Long Tail and the practical application of it in SEM, followed up by the free read of the week.

Google AdWords: daily budget tool

I noticed something new recently inside AdWords that didn't get much press......

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Date: 2017-04-02 15:00:48
Website: http://searchengineland.com

Related topics : long tail keyword search terms / chris anderson wired long tail article / anderson chris 2004 the long tail wired magazine october 2004 / long tail search terms definition / how to find low competition long tail keywords using free tools

The Long Tail | Marketing Articles, Market Leader 2006

Sub Header: 

Author: Chris Anderson, Author, The Long Tail

This book began with a quiz I got wrong. Robbie Vann-Adibé, the CEO of Ecast, a 'digital jukebox' company, asked me to guess what percentage of the 10,000 albums available on the jukeboxes sold at least one track per quarter. I knew, of course, that Vann-Adibé was asking me a trick question. The normal answer would be 20% because of...

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Website: https://www.marketingsociety.com

Related topics : the long tail how technology is turning mass markets into millions of niches / long tail marketing theory / long tail niche marketing / long tail marketing chris anderson / chris anderson the long tail theory

How and Why I Sold My Software Company, Long Tail Pro ...

Long Tail Pro is more valuable if it is not dependent on my reputation.  As a result, I am no longer involved in the day to day operations of the company.

What now?

As mentioned, I no longer have any major responsibilities at Long Tail Pro.  I do have some ongoing commitments related to blogging and mentioning Long Tail Pro on NichePursuits.com , but these are very minor in terms of time.

Right...

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Website: http://www.nichepursuits.com

Related topics : long tail pro software / long tail pro blog / long tail pro / long tail software development / long tail software

Market Samurai Review – More Than Just a Keyword Research Tool

Home » Blog » Featured » Market Samurai Review - More Than Just a Keyword Research Tool

Market Samurai Review - More Than Just a Keyword Research Tool

May 14, 2014

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For a long time Market Samurai was widely considered to be the best keyword research tool available. However, since the arrival of Long Tail Pro (LTP), opinion has been divided as to which of these two products is the best...

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Website: http://www.kevinmuldoon.com

Related topics : keyword researcher a long tail keywords generator tool / long tail pro keyword research software / long tail pro keyword research tool / how to find long tail keywords with market samurai / keyword competitiveness long tail pro

The Long Tail: Why the Future of Business Is Selling Less ...

By Robert Morris HALL OF FAMETOP 50 REVIEWER on Jan. 26 2009

Format: Paperback

Note: The review that follows is of the revised and updated edition of a book that was first published in 2006. It offers essentially the same information and insights except that Anderson has added a new chapter on marketing, one in which he explains "how to sell where `selling' doesn't work." More about this chapter...

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Date: 2017-03-22 20:55:20
Website: https://www.amazon.ca

Related topics : the long tail how technology is turning mass markets into millions of niches / anderson chris 2004 the long tail wired magazine october 2004 / chris anderson the long tail wired october 1 2004 / anderson chris. the long tail wired october 2004 / chris anderson the long tail wired october 2004

The Long Tail: Why the Future of Business is Selling Less ...

By Robert Morris HALL OF FAME TOP 500 REVIEWER VINE VOICE on January 26, 2009

Format: Paperback

Note: The review that follows is of the revised and updated edition of a book that was first published in 2006. It offers essentially the same information and insights except that Anderson has added a new chapter on marketing, one in which he explains "how to sell where `selling' doesn't work." More...

Read more

Date: 2017-03-22 20:55:38
Website: https://www.amazon.com

Related topics : the long tail how technology is turning mass markets into millions of niches / anderson chris 2004 the long tail wired magazine october 2004 / chris anderson the long tail wired october 1 2004 / anderson chris. the long tail wired october 2004 / chris anderson the long tail wired october 2004

The Long Tail: Why the Future of Business is Selling Less ...

By Robert Morris HALL OF FAME TOP 500 REVIEWER VINE VOICE on January 26, 2009

Format: Paperback

Note: The review that follows is of the revised and updated edition of a book that was first published in 2006. It offers essentially the same information and insights except that Anderson has added a new chapter on marketing, one in which he explains "how to sell where `selling' doesn't work." More...

Read more

Date: 2017-03-22 20:55:38
Website: https://www.amazon.com

Related topics : the long tail how technology is turning mass markets into millions of niches / anderson chris 2004 the long tail wired magazine october 2004 / chris anderson the long tail wired october 1 2004 / anderson chris. the long tail wired october 2004 / chris anderson the long tail wired october 2004

The Long Tail by Chris Anderson - AbeBooks

The Long Tail by Chris Anderson

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ISBN 10: 184413850X ISBN 13: 9781844138500

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ISBN 10: 1401302378 ISBN 13: 9781401302375

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Destination, Rates & Speeds

Item Description: New York Hyperion. Gebundene Ausgabe. Book Condition: Gebraucht. Gebraucht - Gut - What happens when the bottlenecks that stand between supply and demand in our culture go away and everything becomes available to everyone 'The Long Tail' is a powerful new force in our economy: the rise of the niche. As the cost of reaching consumers drops dramatically, our markets are shifting...

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Website: https://www.abebooks.com

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Entomology (Study of Bugs): black flying bug with a long ...

Entomology (Study of Bugs)/black flying bug with a long tail!

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QUESTION: Hi,

 I live on the South Dakota/Minnesota border.  I found this bug that I can't seem to locate on the web.  I've never seen one before.  It was about 2:00 in the afternoon, but I was spraying weeds, so don't know if it's a daytime bug or I chased it up.  It had a body about 1 1/2 inches long and...

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Website: http://en.allexperts.com

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The Long Tail: How Endless Choice is Creating Unlimited ...

By Robert Morris HALL OF FAME TOP 500 REVIEWER VINE VOICE on January 26, 2009

Format: Paperback

Note: The review that follows is of the revised and updated edition of a book that was first published in 2006. It offers essentially the same information and insights except that Anderson has added a new chapter on marketing, one in which he explains "how to sell where `selling' doesn't work." More...

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Website: https://www.amazon.com

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The Long Tail - Wired Blogs

Our brains aren't wired to think in terms of statistics and probability. We want to know whether an encyclopedia entry is right or wrong. We want to know that there's a wise hand (ideally human) guiding Google's results. We want to trust what we read.

� � When professionals--editors, academics, journalists--are running the show, we at least know that it's someone's job to look out for such...

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Website: http://www.thelongtail.com

Related topics : long tail blog posts / long tail content definition / long tail blog / long tail wired article / wired long tail

Chris Anderson - Leigh Bureau

What You Pay For -- The New York Times

Praise

"Chris Anderson's Free unpacks a paradox of the online marketplace -- people making money charging nothing. What was once just a marketing gimmick has morphed into the basis of a trillion-dollar economy."

-- Newsweek

"Anderson's timing couldn't be better. Free arrives as whole swaths of the economy are having to contend with consumers finding ways --...

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Website: http://www.leighbureau.com

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Long Tail by Anderson - AbeBooks

Destination, Rates & Speeds

Item Description: New York Hyperion. Gebundene Ausgabe. Book Condition: Gebraucht. Gebraucht - Gut - What happens when the bottlenecks that stand between supply and demand in our culture go away and everything becomes available to everyone 'The Long Tail' is a powerful new force in our economy: the rise of the niche. As the cost of reaching consumers drops dramatically, our markets are shifting from a one-size-fits-all model of mass appeal to one of unlimited variety for unique tastes. From supermarket...

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Website: https://www.abebooks.com

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