Communication Weekly - Episode 10 - The Long Tail
Have you heared of the Long Tail before? It's the concept that explains why firms such as amazon, itunes and other online retailers have so much financial success. The Theory is based on the book "the Longer Long Tail" by Chris Anderson.
From: communicationweekly
Related topics : chris anderson long tail book / the long tail theory book
Listen to The Long Tail Audiobook by Chris Anderson, narrated by Christopher Nissley
Get your free audio book:
http://nwon.us/d/b0032nakq6
Chris Anderson first explored the Long Tail in an article in Wired magazine that has become one of the most influential business essays of our time. Now he takes a closer look at the new economics of the Internet age, showing where business is going and exploring the huge opportunities that exist: for new producers, new e-tailers, and new tastemakers. He demonstrates how long-tail economics apply to industries ranging from the toy business...
From: Harlan Clarkson
Related topics : chris anderson wired long tail article / long tail why the future of business / long tail economics / long tail internet advertising
'The Long Tail' Big Money off the Little Things
Another video for my Media Studies project, focussing on what 'The Long Tail' is, with regards to social media.
Points based on the article 'The Long Tail' by Chris Anderson
Song: Toxic - Danny Brown + Childish Gambino (Prod. Skywlkr)
From: Ash Woods
Related topics : long tail social media / long tail video
Chris Anderson at the Creativity World Forum 2008, presenting the future of business
Chris Anderson describes how the economics of abundance works and discusses two important aspects - the Long Tail and the free economy.
Chris Anderson wrote the bestseller The Long Tail and is the editor-in-chief of Wired magazine.
For more information and/or a full report of Anderson's presentation, visit www.creativityworldforum.be
From: Flanders DC
Related topics : long tail economy chris anderson / wired magazine chris anderson long tail / long tail why the future of business
The Long Tail by Chris Anderson
Read / Download : http://j.mp/2918Jj9
From: nasus33 pdf epub
Related topics : chris anderson the long tail
Sidebar: Helping companies make money in mobile by personali
I'm not sure if Chris Anderson coined the phrase "long tail" but he certainly made it part of our every day lexicon and no where could it be more applicable than the mobile industry. The sheer volume of daily digital interactions pile up on top of each other and the thing that was released or popular yesterday is pushed down the long tail. Don't get me wrong, that long tail has some serious value but how do you, as a developer, content creator or content aggregator continuously generate revenue...
From: untether
Related topics : long tail chris anderson / anderson the long tail / long tail products
Chris Anderson: The Long Tail of the Music Industry
Full video available at: http://fora.tv/2006/05/12/Chris_Anderson_with_Will_Hearst
Chris Anderson, author of The Long Tail: Why the Future of Business Is Selling Less of More, explains why classic rock and pop hits make their way back into the Billboard and Amazon charts.
From: FORA.tv
Related topics : the long tail why the future of business is selling less of more by chris anderson / long tail video
Chris Anderson's Long Tail is a Wonderful Book - He Sure
Congratulations to Chris Anderson, editor in chief of WIRED magazine on the publication of the long anticipated book The Long Tail. After reading the blog of the same name for so many months, it's great to finally see Chris' vision in print. We find Chris' book very inspiring: He tells us the metrics of success in business and culture have completely changed from the notion of blockbusters to the ascendance of quality, niche, and even amateurish endeavors. Sounds like our little Beet.TV vlog!...
From: BeetTV
Related topics : chris anderson long tail book / wired magazine chris anderson long tail
The Long Tail of Affiliate Marketing
http://www.ase07.com
Inspired by Chris Anderson's best-selling book "The Long Tail," Linda Woods explores how affiliate marketers can best leverage this revolutionary shift in the distribution of products on the Internet.
From: Affiliate Summit
Related topics : long tail marketing chris anderson / chris anderson long tail book / chris anderson the long tail / book the long tail
Chris Anderson, "The Long Tail" - Haas School
Chris Anderson, Editor in Chief of Wired Magazine, first coined the term "long tail" in October 2004 to describe the shift "away from a focus on a relatively small number of 'hits' (mainstream products and markets) at the head of the demand curve toward a huge number of niches in the tail." He spoke at the Haas School, UC Berkeley.(November 17, 2006)
The University of California Berkeley Haas School of Business is one of the world's leading producers of new ideas and knowledge in all areas...
From: Berkeley-Haas
Related topics : anderson chris 2004 the long tail wired magazine october 2004